Digital Media

The term digital media covers quite a bit of ground. The areas we focus on are websites, presentation decks, internal company video screens, animations and digital ads. 

The bulk of our digital work is for websites and presentation decks. Websites have come along way since we first started building them. Today, there are tons of platforms, modules, plugins, and widgets to work with and the technology continually evolves. Despite all of this, one things remains the same for us — clear, concise communication that continues to build your brand. That’s what we focus on. Our designs allow viewers to easily and quickly understand what you are trying to say. We are not into flash for the sake of being flashy. We are into being respectful of viewer’s time. We want them to quickly be informed and engaged and not frustrated because the content they are looking for is not easily accessible. 

We also create visual standards for internal company message screens. For one company, we created a message template for them to use internally while we built more involved, animated screens for special events. These screens were built quickly and in a format the client could tweak (typically Powerpoint) if they needed to make an update on the fly. These screens were very successful at driving traffic to in-house events and programs. This is another area where the messaging needs to be clear and concise to catch the attention of an employee walking by. 

Online ads are also an important part of building a strong brand. We can create a campaign to promote specific products or services, or just to promote and strengthen the brand. These are especially useful after a complete rebrand or an evolutionary refresh of a brand.